Mission and Vision

At United Way, we're making dreams come true.  

Our Mission

To improve lives by mobilizing our community to create lasting changes in conditions.

Our Vision

To be the premier community impact leader by engaging partners to achieve solutions that matter.

Our Strategy

To meet the greatest needs of the most vulnerable persons by:

  • Assessing needs
  • Setting priorities
  • Bringing together resources
  • Measuring results

United Way of Harrisonburg and Rockingham County focuses on education, income and health - the building blocks for a good quality of life.  We recruit the people and organizations who bring the passion, expertise and resources needed to get things done.


Take a look at what your neighbors dream for our community.

Tell us what you dream for our community.  (And send us a picture!)

Make a donation here.

Learn more about developing a United Way campaign at your workplace.

Speak up for what matters most.

It takes you to make dreams come true.  Become a volunteer.